David Adams

David Adams

UK Director


Prior to setting up his own consultancy in 2012, David Adams had established himself in the business advisory and professional services sector, having spent the past 25 years, working at PricewaterhouseCoopers, Ernst & Young and Deloitte. During this time he engaged with and assisted numerous Corporate and SME businesses across a broad range of sectors, both in the assurance and advisory services teams, before excelling in the Business Development, Sales Training implementation and business coaching field.

Whilst at PwC, David collaborated with Beacon to help structure and embed a national sales methodology program, delivering training to the Partners, Directors and all levels of staff within the firm. This sustainable program not only improved the business development and sales skills of the partners and staff but also embedded sales best practices to ensure key account management and Client Relationship Management tools were implemented and the required mentoring and coaching was provided to ensure a winning proposal team was in pace. This transformation project resulted in increased revenue; improved client relationships and a significant increase in proposal win rates.

Given his breadth of experience and passion to define targeted sales methodologies, David has established an in depth understanding of the challenges that businesses and professional practice groups face with regards to their growth strategy and business development requirements. As well as advising a number of Corporate and SME businesses, David’s portfolio includes a significant number of professional practice groups who he assists to help develop their relationships with both clients and prospects in order to develop new business opportunities and ultimately enhance revenue streams.